Industry: Technology / Digital Infrastructure
Website: ubawa.co.ke
Challenge:
Ubawa was growing its service offerings rapidly and needed a CRM to manage leads, strategic partnerships, and internal projects across multiple departments.
Our Solution:
We customized HubSpot to accommodate project-based pipelines, strategic deal tracking, and contact segmentation across service types. Automated reporting and pipeline visibility helped align executive and operational teams.
Results:
- Improved alignment across 3 departments through shared pipelines
- Real-time reporting on project status and conversion
- 100% CRM adoption across the leadership and delivery teams